Fake form fills are training your Google Ads campaign
When junk submissions fire your conversion tag, the bidding learns from them and buys more of the same traffic. Why a mailbox filter cannot fix that, and what actually can.
What AI spam looks like arriving through a contact form: why AI-generated enquiries read like a person, and what still tells them apart.
When junk submissions fire your conversion tag, the bidding learns from them and buys more of the same traffic. Why a mailbox filter cannot fix that, and what actually can.
Fake copyright complaints sent through website contact forms have been used to deliver malware since at least 2021. How the lure works, how to spot one, and what to do instead of clicking.
SEO offers, "errors on your website", guest posts, fake invoices, legal threats: a field guide to the contact form spam you keep getting, the tell for each, and what a real one looks like.
Contact form spam used to announce itself. Now it references your work and asks for fifteen minutes. What changed, what the research shows, and how to filter it without losing enquiries.
Four patterns that show up in almost every machine-written sales approach, the three things a real enquiry does that none of them manage, and what to do when one lands in your form.
Change one setting in your contact form. Spam stops arriving, and real enquiries go to whoever should answer them. Try it for a week with nothing switched on.
We would like to count visits with Google Analytics, which sets two cookies. Decline and nothing is loaded and nothing is sent. What these are.